Pop Quiz, Monday with Ali Payani

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Ali Payani

What is your job role?
Chief Executive Officer

Tell us about your company?
A Data-Driven Digital Marketing Agency. Experts in website design, marketing strategy, SEO, Social Media Marketing, Pay Per Click ads, Email Marketing and so much more for small to midsize businesses.

What do you love most about your job?
Growth challenges for both our agency and clients. In the digital world, we should be always ahead of others and make sure that we set up the right digital marketing strategy.

What motivates you to get up every day and go to work?
Growing LookinLA and makes it a top digital marketing agency in the world. We are growing very fast, and I should make sure that our strategy is working well and the quality of services are improving every day.

There are many challenges that we are facing every day, finding the right strategy and solutions is a challenge that makes me motivated to get up every day and work on all weekends too. There is no distraction. All is about growing the company and also help other businesses grow.

How do your co-workers inspire you?
With hard work and paying attention to the details. In marketing services, being creative and delivering a high quality of service matter. I inspired by my team when I see they are working hard to make LookinLA a successful agency and working harder on client’s strategy and services to make their business a winning one.

How do you have fun at work (team building, pranks, etc..)?
Well, I don’t get free times a lot, but for a break, we play ping pong sometimes with the team.

What are some of the challenges of your job?
Speed, creativity, quality.
Producing high-quality contents and delivering the right digital marketing strategy for our clients are challenging.

What are some lessons learned from a past project that you can share with us?
To know what exactly your target audience is looking for and make sure that you are implementing every right tools and service to get their attention. Meanwhile, working hard to improve the quality of your services, you should always be up to date and provide services that your business and clients can get benefits from them.

What advice would you give to someone who is starting in your industry?
To have a plan and make sure that you have a specialty in at least three services. Being a data-driven agency also is an advantage. You can’t work with traditional marketing tactics, and you have to learn the latest technologies and tactics.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

www.LookinLA.com
www.facebook.com/LookinLA
www.Twitter.com/LookinLA
www.Instagram.com/LookinLa

Pop Quiz, Monday with Milecia McGregor

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Milecia McGregor

What is your job role?
Software engineer, founder, and teacher

Tell us about your company?
I created Flipped Coding because I saw a disconnection between the online web development material and the real web development work. Most of the free stuff doesn’t go into enough detail, or they don’t go into the right details. Coding boot camps are super expensive, and some of them require people to quit their jobs.

Flipped Coding is my alternative to other classes out there. I keep it limited to 200 students at a time so that the class is big enough for people to interact but not so big that they get lost in the shuffle. There are still lessons in the class, but the projects are made exactly like the ones you see in companies instead of clean, new projects, but those are there too.

What do you love most about your job?
I love it when people have their moment the code makes sense. I’ve had students that have been trying to learn JavaScript for months, and when they say my explanations helped them make the connections in their code, it’s incredible. Being able to teach people something highly technical when they might not feel comfortable with computers in the first place is exciting.

Seeing people get paid for the web development skills they learned from my class is the best part though. When I get an email or message from somebody saying they got their first freelancing project or web developer interview, I still can’t believe it. I hoped that the class would be useful, but I still can’t believe it’s really helping people.

What motivates you to get up every day and go to work?
I never thought that I would have a job that paid a salary. There was a time I just couldn’t think that big. Things changed when I graduated from college. I ended up in a career that had absolutely nothing to do with my degree, and I taught myself how to be a web developer, but I struggled.

Now when I get up to do work with my class, I know that I’m helping somebody else avoid that same struggle. It’s like I get to give people the shortcut I wish I had and I’m grateful to be in that position. I figured that if I could do something like web development, why not help other people do the same?

How do your co-workers inspire you?
I do still have a day job, and I’m glad for that right now. My co-workers are some of the best developers I’ve met, and I’m glad that they share little tidbits with me throughout the day. I’ve learned just how complex web development can be and some techniques to be a better developer. They show me that you really never stop learning this stuff, but you do get to see it evolve.

How do you have fun at work (team building, pranks, etc..)?
We have things like lunch and learns where people volunteer to teach everybody else something they’ve learned. It could be related to web development, databases, dev ops, or anything else related to what we do. And there’s always food. We like to eat, so people bring in different things they’ve cooked for everybody to try.

What are some of the challenges of your job?
Juggling multiple projects at work and managing my class in the evenings makes time management really hard sometimes. I still love my people, so I want to see them more, but that’s been a sacrifice more than I’ve liked. Talking to people is a challenge at times because I’m not the most social person.

What are some lessons learned from a past project that you can share with us?
Don’t start working without some kind of plan. Diving into the work without knowing exactly what the work will leave you with a lot of wasted time and money.

What advice would you give to someone who is starting out in your industry?
It’s easier than it seems. Writing code gets lumped in with math and science when it’s not even closely related. Anybody that is willing to practice long even can become a great web developer. That’s really all it takes.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Website: https://www.flippedcoding.com
Twitter: https://twitter.com/FlippedCoding
Facebook: https://www.facebook.com/FlippedCoding/
LinkedIn: https://www.linkedin.com/in/milecia-mcgregor-4560b194/

Pop Quiz, Monday with Brittan Leiser

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Brittan Leiser

What is your job role?
Financial Advisor, and blogger behind http://www.FinancialAdvisher.com

Tell us about your company?
One Seven is a Registered Investment Advisor located in Beachwood, Ohio. We are a team of financial planners and advisors who help our clients responsibly and strategically plan for their futures. One Seven builds relationships that build legacies around the things people genuinely care about — through a holistic commitment to personal and financial growth.

What do you love most about your job?
I am passionate about helping clients understand their financial options to achieve their true potential. I really enjoy cultivating strong relationships, solving complex problems, and feel most rewarded when I can help others prepare for and live their most meaningful lives.

What motivates you to get up every day and go to work?
I am a big believer in people and genuinely enjoy building and fostering relationships. I am very passionate about helping individuals understand their financial health and enjoy assisting them as they achieve their goals so that, ultimately, they can live the lives they have always imagined. Nothing is more rewarding to me than making someone live out their purpose and feel worthwhile.

How do your co-workers inspire you?
I am always inspired by the work my co-workers do not only with their clients but also in the community. Several of our co-workers volunteer regularly and are committed to making a difference in any way that they can. Other co-workers of mine are making a difference in the lives of their clients. They help parents plan for the education needs of their children and also help individuals get started with a solid financial foundation.

How do you have fun at work (team building, pranks, etc..)?
We enjoy one another’s company. We keep the office environment very casual and aim to make the community a very welcome place.

What are some of the challenges of your job?
It is no secret that the stock market and economic conditions fluctuate rapidly. It can be a challenge to manage clients’ expectations and continue to build a realistic path forward.

What are some lessons learned from a past project that you can share with us?
I’ve learned that actually to understand a client’s true financial goals, you must listen…and I mean, actively listen! I have worked with clients before who felt fairly confident that they knew what course of action to take, but after I actively listened to what hopes and dreams they had in mind, I began to realize that what they say they valued differed greatly from what they actually needed. I learned a valuable lesson in that case that people (like the stock market) can be unpredictable and emotional about their finances. It is my job to ask the right questions and listen so that I can best provide recommendations that get to the root of what my clients need.

What advice would you give to someone who is starting in your industry?
Ask questions. To me, the only dumb question is the one you don’t ask. If you’re just starting out, take the time to ask questions, read as much as you can, and truly listen to what your clients are saying. You’ll learn so much in the process that will help set you up for success later on.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
www.weareoneseven.com – company website
www.FinancialAdvisHer.com – my personal financial blog for women
@FinancialAdvisHer – Instagram account

Pop Quiz, Monday with Ashley Ann

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Ashley Ann

What is your job role?
I assist small business owners, entrepreneurs,& startup companies in building and monetizing their Facebook, Instagram, & Live Stream platforms.

Tell us about your company?
Ashley Ann Speaks creates digital products and services. We consult, manage, and educate on business, strategy, growth, social media marketing, product creation, digital branding, funnels, ads, and target audience building.

What do you love most about your job?
My favorite part is helping so many people manifest their dreams. It is beyond fulfilling to watch our clients build their confidence, make sales, smash their goals, understand concepts, and get paid to do things they thoroughly enjoy.

What motivates you to get up every day and go to work?
I love what I do. It is as simple as that. I just really love what I do.

How do your co-workers inspire you?
I think the coolest thing about us is that we are from different parts of the country and the world. We are varying in ages and life experience. So we have many unique ways of viewing things and getting them done. I find that I’m incredibly inspired by their perspectives, creative suggestions, preferences, and communication styles.

How do you have fun at work (team building, pranks, etc..)?
We have a super relaxed environment & pretty non-judgmental. I think everyone feels at ease because I make it clear that I have their backs and trust their decisions. I typically give the team freedom. I also ask for suggestions every week during the team meeting, & we have check-ins. Before I assign projects, I ask how comfortable everyone is with their task. I think this has lead to the team feeling empowered and confident, which has led to people also being empowered to be themselves, which leads to fun. We celebrate milestones, anniversary’s, birthdays, etc… We crack jokes & laugh about things in our day to day & We take annual trips together to just relax, go to concerts, play sports, ATVs, etc.. We also have different spiritual paths, but we come together and pray before we exit our team meetings. I think this has fostered a stronger bond among us. We have a safe environment, so we are comfortable with one another.

What are some of the challenges of your job?
One of the biggest challenges is bad projects. Everyone doesn’t work the way you do, and sometimes not as hard as you do, or they don’t have the same standards of quality. I have found myself participating in a few projects that I wished were ending sooner than later…
I also think the second is the troll culture that is involved on social media. When you put yourself out there on a public platform, you get fantastic people, but you also get some horrible & harsh keyboard thugs. Sometimes they say very sexual and inappropriate things or extremely racist things. I’m human, just like everyone else and on occasion I have days it catches me off guard & really has to work hard not to be offensive back.

What are some lessons learned from a past project that you can share with us?
The primary lesson I have learned is to define what each person’s role is and timelines clearly.

Having regular check-ins so everyone knows what they are doing and if any shifts or changes happen everyone can adjust.

Also clearly defining promotional expectations, so no one is disappointed or feels unsupported.

What advice would you give to someone who is starting out in your industry?
Do your research. Learning social media monetization is more than hashtags and photos. There is lots of information out there about strategy, software, tools, systems, and apps. If there is a term or concept, you don’t understand research or ask. Put together a plan so that you are not overwhelmed. Give your plan time to work & check to see how close to your benchmarks. Finally be consistent. I know it shows cliché, but be consistent with everything, your content, posting, hashtags, awareness campaigns, emails, call to actions, everything!

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

www.ashleyannspeaks.com
www.Instagram.com/KingAshleyAnn
www.Facebook.com/KingAshleyAnn
www.periscope.tv/KingAshleyAnn

Pop Quiz, Monday with Kabrea Thomas

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Kabrea Thomas

What is your job role?
President

Tell us about your company?
Signature Scents by Hand is a Brooklyn based fragrance shop. We create all natural, vegan-friendly scents by hand.

What do you love most about your job?
The opportunity to be creative and think outside the box.

What motivates you to get up every day and go to work?
My motivation is myself. Knowing what I am capable of, and that I can always accomplish a challenge.

How do your co-workers inspire you?
Currently, I don’t have co-workers, but when I do get the opportunity to work with others whether it be a project, blog or even an event I get inspired because we continue to create together.

How do you have fun at work (team building, pranks, etc..)?
The atmosphere of the workspace is very relaxing especially when a great music playlist is available.

What are some of the challenges of your job?
One of the most challenging things for me is learning how to train. I’ve learned that everyone operates differently, and when training I have to be conscious of that individual.

What are some lessons learned from a past project that you can share with us?
One of the biggest lessons I learned from past projects is to be patient and to understand instead of reacting. Sometimes things beyond your control happen, and you have to figure out your plan B.

What advice would you give to someone who is starting in your industry?
Do as much research as you can! And put in the work!!! Your product can be great, but if people don’t know about it, they won’t buy.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Website: www.signaturescentsbyhand
Facebook: facebook.com/signaturescentsbyhand
Instagram: instagram.com/signaturescentsbyhand

Pop Quiz, Monday with Beth Tucker

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Beth Tucker

What is your job role?
President and CEO at KNF&T Staffing Resources

Tell us about your company?
Established in 1983, KNF&T Staffing Resources is one of the leading women-owned staffing businesses in Boston. But, we’re more than your average staffing firm. We go the extra mile. Our mission is to provide best-in-class customer service, acting as a natural extension of our clients and candidates to find the right fit.

We are passionate about helping businesses grow and about helping talent find a rewarding career. We specialize in placing talent in Direct Hire, Contract, and Contract-to-Hire roles. Plus, we have a Diversity Search division.

Adding to this, philanthropy is a big part of who we are. KNF&T’s philanthropic goal is assisting women and children in transition. To that end, we encourage employee volunteer days, hold food drives and toy drives, and partner with local nonprofit organizations.

What do you love most about your job?
It’s really rewarding to help people. Before I became the sole CEO of KNF&T, I worked as a recruiter assisting people to find jobs. Years later, I’m amazed to see the positive residual effects that’s had. Recently at an event, I was approached by a woman who reminded me that I placed her in her first job and then coached her for a promotion. She’s now a high ranking human resources executive and said she often thinks of the advice I gave her. I was touched by her story and grateful to have played a part in her career path.

What motivates you to get up every day and go to work?
Providing a better service each day and working on developing a company culture that supports those goals.

How do your co-workers inspire you?
My team inspires me every day. When I see someone go above and beyond to help a client or stay late to meet a contract worker to give them their paycheck, it really inspires me to continue to empower them. Seeing employees grow and improve their skills is rewarding.

How do you have fun at work (team building, pranks, etc..)?
One of our core values is to have fun – it’s important to us because we all work hard and you need to balance that out with fun to stay sane and happy. We incorporate team activities like birthday parties, summer outings, volunteer opportunities, and have monthly events like our hot chocolate bar for Valentine’s Day, our doughnut eating contest, or our pie bake-off around Thanksgiving.

What are some of the challenges of your job?
Technology is a cornerstone in our business operations – from job boards to systems that we use for finding talent, to our database, and more. Technology, of course, is always changing. We’re a small company but we run like a big business, so it’s essential – but challenging – for us to stay on top of the latest updates to remain efficient and competitive.

What are some lessons learned from a past project that you can share with us?
Trust, but verify. What I mean by this is that if there is a conflict at work, trust what people are telling you but collect more information from both sides before taking action. Being in a leadership position means you have to act like a judge – weigh both sides rationally before concluding. If someone complains to you about an issue, don’t react emotionally. Take some time to collect facts, see the other perspective, and account any other elements that may have been a factor. Ask for specific examples. People will respect you for this approach.

What advice would you give to someone who is starting in your industry?
If you’re entering the recruiting world, my most significant piece of advice is to listen to your candidates actively. Too often, people are reduced to commodities in the staffing business – recruiters try to push them to a certain job that fits their goals rather than something that the candidate wants. Don’t be that person. Instead, listen to what your candidates want and wait for the right opportunity. You’ll build better and longer lasting relationships, gain an excellent reputation, and likely have more referrals.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Website: https://www.knft.com/

Instagram: https://www.instagram.com/KNFT_STAFFING/

Pop Quiz, Monday with Simon Chatfield

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Simon Chatfield

What is your job role?
CEO

Tell us about your company?
Unlike custom development and hefty enterprise software, OptimumHQ delivers powerful, tailored solutions in days or weeks, not months or years – at a much lower cost and with no custom code. We believe that custom software is critical to business success, but companies are getting ripped off by high-end software and custom dev shops. OptimumHQ is a disruptor in the SaaS industry, an emerging middle ground between off-the-shelf solutions that don’t serve the customer’s needs and monstrously expensive and clunky custom software.

What do you love most about your job?
We have a ton of fun at the office, which makes work feel less like work. One of our mottos is “If you’re not having fun, you’re doing it wrong.” One of my other favorite things is our ability to say “yes, we can do that” to our customers. I love solving our customers’ problems and making their jobs and lives so much easier by using OptimumHQ.

What motivates you to get up every day and go to work?
My team and our customers. My employees are part of my family. We love what we do and enjoy coming to the office and spending time together.

How do your co-workers inspire you?
My team inspires me every day through their hard work and out-of-the-box thinking. We always find a solution to our customers’ problems and a way to get things done.

How do you have fun at work (team building, pranks, etc..)?
What do we NOT do to have fun at work is a better question. We have Nerf gun wars, in-office basketball tournaments, host a lot of potlucks, celebrate Cookie Wednesdays, go to our fair share of office happy hours, have dogs in the office regularly, and more. We definitely don’t take ourselves too seriously. We try to make every day interesting at the OptimumHQ office.

What are some of the challenges of your job?
OptimumHQ is creating a new category in the market, which leads to unique challenges. People aren’t searching for a solution they don’t yet know exists. Part of our 2019 marketing strategy is continuing to expand our brand recognition and get in front of potential customers who need our solution but don’t know about us yet. Because OptimumHQ is a new type of software, we also have to prove to potential customers we can do what we say we can. But once they experience the power of OptimumHQ, our clients are our biggest fans! As more people start to understand this type of software (a new space between off-the-shelf and completely custom-built) exists, it will create a huge disruption in the industry. We are prepared for the eventual shift and have a leg up on all future competition.

What are some lessons learned from a past project that you can share with us?
Always listen to the customer. I don’t believe that the customer is always right, but it’s important to listen to what they have to say. Feedback – whether positive or negative – is key to always improving your product and service.

What advice would you give to someone who is starting in your industry?
Don’t give up. When starting a company or a new business venture, it’s all about persistence. If you know you have a great idea or product, don’t give up on it. Keep pushing.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

https://www.optimumhq.com/
https://www.facebook.com/OptimumHQ/
https://twitter.com/optihq
https://www.instagram.com/optimumhq/
https://www.linkedin.com/company/optimumhq/

Pop Quiz, Monday with Andrew Date

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Andrew Date

What is your job role?
Property Buyer’s Advocate

Tell us about your company?
Industry Insider was founded to help level the playing field when navigating the Melbourne property market. Our services are designed to ensure the buyer achieves the best outcome possible when browsing and buying property in one of the world’s most competitive property markets.
The seller engages a professional team of sales agents, assistants, and auctioneers. Who are all working together, towards creating emotion and competition amongst every single buyer that is interested in purchasing the property.

Majority of sales agents will give the impression; they are trying to help you buy the property you are interested in. However the reality is very different, they are being paid exclusively by the seller, and are working in the sellers best interests to help achieve the highest possible price for their client.

With this in mind, shouldn’t you have a professional representing you to help you negotiate the best price for you? We are trained negotiators that work exclusively for the buyer.

What do you love most about your job?
Helping our clients make informed and smarter decisions that will benefit them in both the short and long term.

What motivates you to get up every day and go to work?
I want to leave a legacy for my children and their grandchildren, that allows them freedom of choice and access to the best education possible.

How do you have fun at work (team building, pranks, etc..)?
We often have team events, golf days, movie nights, lunches and dinners.

What are some of the challenges of your job?
The media plays a significant role in how people feel about the property market. The sentiment is very negative at the moment, but we understand the fundamentals and now is a great time to be buying property in Australia.

What are some lessons learned from a past project that you can share with us?
Always conduct your own due diligence and never rely on other peoples opinions.

What advice would you give to someone who is starting in your industry?
This is a people industry. The houses are a bi-product of what we do. Build relationships that are meaningful and always have your customer at the forefront.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
https://www.industryinsider.com.au/services/
https://www.instagram.com/industryinsider.com.au/?hl=en
https://www.linkedin.com/company/industry-insider—elite-advocates/
https://www.facebook.com/AndrewDateBuyersAgent/
https://twitter.com/No1BuyersAgent

Pop Quiz, Monday with Paulette McCormack

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Paulette McCormack

What is your job role?
Director/ Owner

Tell us about your company?
Fresh HR Insights was established in 2012, to provide consulting and outsourcing services in Human Resource Management, Employment Relations and Industrial Relations to businesses on the Gold Coast and South East Queensland, Australia.

Our team is experts in the management of work-related obligations and entitlements between employers and their employees. We not only support employers to Eliminate workplace concerns with Fair Work and Employment Legislation compliance but help build committed workplaces with engaged teams.

We work on an as and when needed basis and do not lock business into lengthy contracts. Instead, we prefer support in blocks of time. These don’t expire, so you know that when you don’t need us, there is no bill to pay each month and when you do need us there is time for you to use. Our clients love this approach too.

We also work on a 24/7 basis. Business worries don’t stop at 5 pm Monday to Friday and nor do we. We are there as you need us, no matter if your issue is too big or too small and when you call you to get direct access to us – no call centers or having to re-explain your matter. You get the expert every time.

What do you love most about your job?
Firstly I love the flexibility I have as a business owner and secondly I love working with other small business owners to make sure that are compliant with employment legislation and all over how they need to approach employee matters. Nothing is more satisfying than assisting a business owner in workplace matters to reach a good outcome or successfully defend a claim against the business. When you have everything lined up and working well, a businesses team does what they do best, and a business owner can work on and not in the business.

I also work as a lecturer for Griffith University mainly in the MBA programs in the HR/ER and Business School. The satisfaction of sharing my experience and learning is fantastic. And the best part is one person teaches, and two people learn – each trimester I come away with more knowledge and more understanding from a varied and broad sector of the workforce.

What motivates you to get up every day and go to work?
Achieving goal’s – I am a big goal setter and knowing I have a challenge ahead for the day motivates me to get up and get going.

I also have a sense of justice. So many business owners are scared by the whole concept of the employer/employee relationship. Giving them the peace of mind is hugely satisfying. When they are faced with a claim that is unfounded, I enjoy supporting them to get a successful resolution. Many business owners put their whole life into the business. Many have their houses mortgaged to support the company. By helping them to get all their processes in place and any claims, I am also protecting what they have worked hard for. That is motivational.

How do your co-workers inspire you?
People’s journeys inspire me. The where they were to where they are going and the steps they are taking along the way. I love hearing how people got to where they are and the roads they have traveled. Everyone has a story.

How do you have fun at work (team building, pranks, etc..)?
As a consultant, most of my team are remote so we try to meet up virtually or for coffee as often as we can. We have many referral partners, and we actively support them as well and share their events and their company info. Business is supporting business.

What are some of the challenges of your job?
With most of our work being done remotely for clients often there is a lack of interaction with people face to face. This can get challenging when you are in the office day in day out, and you don’t have anyone to talk to. I work from my home office so days can be isolating, but on the flip side I like the quiet to get stuck in and get the work done – its a balancing act.

There is also the need to remain current with legislation which updates regularly, and case law is a changing landscape. Balancing work needs and remaining current is hard – sometimes its the choice between a TV program or the business. This year (2019) I am embarking on my Law studies to support my clients further – this will be a further challenge to fit that into the time each day – exciting but challenging.

What are some lessons learned from a past project that you can share with us?
As a startup, I wanted to get the brand out there, and I did loads of marketing by way of flyers. I had thousands printed off. I ended up throwing most out – it was a colossal waste of money.

People want to see what you can do for them not by how your business looks. I now don’t have any flyers but market by exceeding client expectations and referrals and testimonials. The proof is in work done.

NEVER discount your service if a prospective ask’s: value what you do and the service you provide. The only time I discounted my services turned into a nightmare, and I nearly gave it all up. Stand true to your worth, your value and what you deliver.

Also, validate what people say they can do to help you – seek out testimonials for them and speak to others who have used them. It’s sad to say, but there are many sharks out there who may not have your interests in mind but are after your money – they can talk the talk but not walk the walk. Choose carefully who you do business with.

What advice would you give to someone who is starting out in your industry?
Stay current with what’s happening as it is ever changing and build a support network around you. I am heading into my 7th year in businesses and its only in the last 2-years I have really started building traction in the market place. You need to earn your stripes and build your credibility. Networking is huge, and you just need to get out and be seen.

And when you do get a new client, treat them like gold, exceed expectations and deliver over your promise. Make sure you get a testimonial and Google review from them.

Also NEVER GIVE UP – each day build on the next so even if you think that you are not getting anywhere you are. Look back a year ago and see how far you have come, look back 5 or 10 years. The difference is

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web: https://www.freshhrinsights.com.au/

https://www.facebook.com/FreshHrInsights/

Pop Quiz, Monday with Destini Copp

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Destini Copp

What is your job role?
Entrepreneur

Tell us about your company?
I help coaches and consultants grow their online course business.

What do you love most about your job?
I love, love working with my clients!

What motivates you to get up every day and go to work?
Helping other people make a difference in this world.

How do your co-workers inspire you?
They challenge me to grow and step out of my comfort zone.

How do you have fun at work (team building, pranks, etc..)?
I work remotely…I have a group of female online entrepreneurs that I communicate with daily. We send each other funny texts and will have phone conversations daily.

What are some of the challenges of your job?
Working alone all day long with only the Internet to keep you going. : )

What are some lessons learned from a past project that you can share with us?
I’ve learned that you should never compare yourself to other online entrepreneurs. First of all, what they portray online (their perfect business, their perfect life) is sometimes a complete sham. Just stay in your lane, don’t worry what others are doing and serve your clients. If this does this, then you will succeed.

What advice would you give to someone who is starting in your industry?
Don’t worry about what others are doing. Build your audience, serve them, and you’ll be fine. It may be slow going at first, but if you show up consistently and create raving fans, you’ll do great.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

www.destinicopp.com
https://www.linkedin.com/in/destinicopp/
https://www.pinterest.com/destinicopp/
https://www.facebook.com/destinicopp/
https://www.instagram.com/destinicopp/

Pop Quiz, Monday with Zachary Weiner

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Zachary Weiner

Zachary Weiner
Photo credit: Zachary Weiner

What is your job role?
CEO

Tell us about your company?
Emerging Insider Communications is a boutique public relations and marketing firm that is hyper-focused within the emerging media and technology fields. We work with innovators to garner worldwide press, media, awards, speakerships, and influencer exposure. We have launched unicorn startups, participated in internationally acclaimed exits and assisted some of the world’s most revolutionary brands and executives.

What do you love most about your job?
Every day we get to work with some of the most innovative organizations in the world. This means that we not only are challenged by the best but get to grow, learn and create with the best. It is equal parts inspiring and rewarding.

What motivates you to get up every day and go to work?
A combination of internal and external factors. I am happiest when I am achieving and pursuing my goals, and so even on difficult days or times that are frustrating, I know the next win for me to hunt down is just around the corner. Chasing success with this mindset, keeps me moving, keeps me motivated and negates life’s challenges.

How do your co-workers inspire you?
There is no simple answer here as everyone is different. The task is always to realize that nearly everyone has some trait that merits inspiration and respect. The goal is to find it in each and learn from it.

How do you have fun at work (team building, pranks, etc..)?
One way (of many) that we have found is to now and then head out as a team to do something exciting together. We’ve done anything from jet-skiing to indoor skydiving, white-water rafting to rock-climbing. Outside of being a great time, everyone learns to depend on each other and use adrenalin to blow off steam.

What are some of the challenges of your job?
We are a service agency which means dealing with an array of different personalities, work types, and styles across our clientele. There is no such thing as one size fits all and this means having to really strive to understand how to deal with some that are easy and some that are more difficult while custom tailoring our deliverables to each as well. This is often coupled with having to learn some incredibly complex areas of technology as well!

What are some lessons learned from a past project that you can share with us?
One that we encounter often is that our role is never to be “yes-men” if we don’t see eye-to-eye on our client’s project. That often the absolute best way to achieve a client’s goals and vision is to provide an educational process based on our own expertise that can help showcase a novel solution, angle or move forward.

What advice would you give to someone who is starting out in your industry?
To do your homework every single day. Technology marketing means that every single year, month, week and even day, something new is happening, changing and evolving. To be effective in this position means keeping up and that involves an effort never to stop learning, researching or expanding your skill-set.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
www.emerginginsider.com
@EmergingInsider

Pop Quiz, Monday with Andreea Stroie

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Andreea Stroie

Andreea Stroie
Photo credit: Andreea Stroie

What is your job role?
Co-founder of FreshForPandas

What do you love most about your job?

I love the constant challenge. We’re a (very) lean team: 2 co-founders supported by freelancers all the way. So every day is a new venture into the unknown, and we’re thankful for that most of the time. We’ve become experts in things we wouldn’t have dreamt about: branding, supply chains, digital marketing, and the list is continuously evolving. Since both of us were previously doing the corporate 9-to-5 grind, we’re delighted to be the creators a very dynamic workspace.

What motivates you to get up every day and go to work?

Everything. To be honest, there’s not much motivation to go to bed at night, and there are times when I wish I could skip sleeping so I can get back to work. But more specifically, since I mentioned we’re planning to be the first 100% plastic free eyewear brand at an affordable price, we have a long way to go to source all the materials that we consider fit for purpose and incorporate them into our designs. But I know that when we get there, it will have been worth it.

How do your co-workers inspire you?

The other half of FreshForPandas, JP, is both my business and my life partner. Which is always is a dangerous combination, but for us, it’s worked wonders. We breathe, eat and sleep the business, continually strategizing new ways to improve our brand, so I could say that most of my inspiration comes from my co-workers.

What are some of the challenges of your job?

When we started the company, one of our strategic decisions was to keep the company as lean for as long as possible and work with free-lancers whenever the need arises. It’s proven to be quite difficult to motivate a temporary team member.

What advice would you give to someone who is starting in your industry?

Have a unique approach to your product or service. You don’t need to re-invent the wheel, just give the wheel a new spin. Retail and fashion are over-saturated with brands, high-street shops are closing due to the momentous rise of e-commerce, so when you decide to take the leap, you need to truly have a unique feel for either the way your brand your product, or how you design it. Design-first brands are killing it right now.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

https://www.freshforpandas.com/

Pop Quiz, Monday with Natalie Scanlon

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Natalie Scanlon

Natalie Scanlon
Photo credit: Natalie Scanlon

What is your job role?
Founder

Tell us about your company?
Written Communications, an International copywriting agency.

What do you love most about your job?
Being able to use words to help other people. I don’t work a day in my life.

What motivates you to get up every day and go to work?
It’s more about motivating me to go to bed and take a rest from work. I’m not sure if that’s a good or bad thing.

I love what I do.

How do your co-workers inspire you?
They have talents that I do not. They are better than me, that’s why I hire them.

How do you have fun at work (team building, pranks, etc..)?
Lollies always win

What are some of the challenges of your job?
A lot of people misunderstand the preparation needed to writes a great piece.

What are some lessons learned from a past project that you can share with us?
I have and continue to learn lessons from every project.

From most, it is about patience and completely and absolutely listening to the story of your client.

What advice would you give to someone who is starting in your industry?
Listen to every word, every quote, every story. It will make it far easier to write.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
www.writcomm.com.au
Www.instagram.com/writtencommunications

Www.linkedin.com/nataliescanlon

Pop Quiz, Monday with Frederic Lucas-Conwell

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Frederic Lucas-Conwell

Frederic Lucas-Conwell
Photo credit: Frederic Lucas-Conwell

What is your job role?

My role is to relentlessly work at defining and communicating the vision our organization, clients and partners need for solving critical pervasive and long-standing issues about people’s recruitment and motivation in the workplace.

It’s about working with our teams to continue find solutions that are better than our competitors, with more effective products, methodologies and go-to-market strategies.

Finally—and I could  have started here, since it’s what fills most of my job—my role is in business development and sales, speaking with clients and partners, closing deals and ensuring that we continuously tune our innovations with them.

Tell us about your company?

Growth Resources, Inc. is a company based in Silicon Valley that created and distributes a system called the GRI that transforms how we understand, recruit and manage talent.

The GRI includes more objective data about people, sound analytics, top-notch trainings, and services that benefit leaders, HR professionals, and individual contributors so that they can perform at unprecedented levels.

We pride ourselves on efficiently transferring our expertise on the GRI and the results of our research and practice to clients, so they can implement and benefit from them immediately.

What do you love most about your job?

What I love most about my job is the business development and sales aspects. That’s where I am in contact with our prospects and clients, can learn and improve the way we solve their issues, serve them better, and make deals needed for our growth.

I like our company being global, and being in contact with our teams, associates and clients all over the world. It brings varied viewpoints that benefit how we continuously reinvent our products and methodology.

What motivates you to get up every day and go to work?

What motivates me to get up every day is the prospect of transforming the way people can look at each other in a more productive way, for their own benefit and the one of others as well.

We are based in Silicon Valley, where changing the world into a better place is what drives entrepreneurs like me. Growth Resources with the GRI is the third company I started. The first one was in high-tech. The second one was in leadership development. Growth Resources  combines the first two. I needed a good challenge. I have it.

How do your co-workers inspire you?

My co-workers bring very different views, expertise and experience into the discussions. They all work in different ways, with much independence, from home or co-working spaces, anywhere.

The mutual respect of our various expertise and passion for our jobs, and our common vision to build a better world, inspire everyone, including myself.

How do you have fun at work (team building, pranks, etc..)?

We meet every year or two  for an event we have called the GRI Summit. Participants come from anywhere across the globe. We gather to see each other, welcome new members, share experiences and novelties, and have fun.

We also have our regular meetings over internet  every two months or so, which are always great opportunities to reconnect.

What are some of the challenges of your job?

Building momentum in a business that addresses people issues takes time, more than with technology businesses. It requires more often than not to be patient, which sometimes drives me nuts.

This longer time to grow complicates the way you raise money, sell, communicate, market, generate revenues and scale the company. But in return, these are also the aspects that make the challenges more interesting.

What are some lessons learned from a past project that you can share with us?

After almost thirty years of being an entrepreneur, I guess the most important lesson for others who start is: get prepared like you would for a journey to a faraway land.

If you are married or have a partner: they will be part of the experience… distantly. Make sure they commit to the ride too. There are always numerous hiccups with teams, clients, partners, bankers, lawyers, IRS and what not, that will sometimes require hard work to overcome, cause you to come home late, tired and even – sometimes – full of anger.

The faster you can learn, delegate, build and manage a team of individuals you can trust, the better.

What advice would you give to someone who is starting in your industry?

I have seen many companies in our field over the last 25 years, who started and quit after two or three years, even more frequently recently.

The advice I would give is 1) Experience first the real world of people, management, recruitment and organizational behavior of companies in different industries and of different sizes and complexities. Yes, it takes time. 2) Do your research but remember that research in psychology and organizational behavior are narrow and partial. So, investigate form many different angles. 3) Be patient, persistent. If you failed, it may be that you learned a lot. Start again.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Visit our website: https://gri.co/
Twitter: @GRIplatform
YouTube: http://bit.ly/2Wlr3s8
Read our most recent book Lead Beyond Intuition: http://bit.ly/2U1Y36s

Pop Quiz, Monday with Allison Schroeder

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Allison Schroeder

Allison Schroeder
Photo credit: Allison Schroeder

What is your job role?
Owner of Pomme Communications

Tell us about your company?
Pomme Communications is a boutique agency specializing in strategic public relations, reputation management, and special event promotion.

We work with our clients to uncover key messages, leverage partnerships and develop compelling calls to action that foster meaningful connections with target audiences.

Pomme boasts a diverse roster of clients that are interested in growing their brands through creative outreach opportunities.

What do you love most about your job?
Every day is a new adventure in the PR world. News cycles are continually changing, and new opportunities present themselves daily.

We must constantly be on our game and cognizant of how we can best represent our clients and their brands which is both challenging and exciting.

Additionally, several of our clients develop events that are making an impact within the community and fun to attend. Who doesn’t want to bring people together for a great cause?

What motivates you to get up every day and go to work?
Each client comes to us with a unique goal, and we work together to find innovative ways to engage and excite their customers. Watching a plan come together that meets all of our objectives and helps elevate a client’s brand is priceless. And a happy client means a happy agency!

How do your co-workers inspire you?
Passion for the profession brings us together to produce meaningful results. We’re a small team, but this gives everyone the opportunity to take meaningful ownership over projects. It’s amazing to see the creative ideas each individual can produce when provided with the right support.

How do you have fun at work (team building, pranks, etc..)?
Having a virtual office with a number of part-time associates, it’s essential to be in touch frequently. Wine and coffee are always great ways to catch up in person and in a neutral setting. Additionally, we make a big deal of the annual awards for our local PRSA chapter, to celebrate the hard work we’ve put forth throughout the year.

What are some of the challenges of your job?
As a consultancy, it’s always a challenge when clients don’t want to take our recommendations. It’s important that we educate clients about the strategic planning process and how that impacts the resulting deliverables and timelines. We aren’t magicians. Great results are a result of great planning and tactics don’t exist well in a vacuum. Sometimes that is difficult to convey to a client with a narrow view of what’s truly possible.

What are some lessons learned from a past project that you can share with us?
While it’s important that we’re communicating the correct messages on behalf of our clients, we can’t neglect to listen to what those key audiences are saying in return.

I once had a longtime client make some significant changes to a popular annual event they hosted. Unfortunately, those didn’t go over too well with people whom we had previously considered to be strong advocates on our behalf. We spent a great deal of time fielding these comments and making them feel heard to increase their likelihood of returning. It took a lot of extra time but provided us with the opportunity to strengthen the brand and connection with our followers. The lesson here is, ambassadors are worth the extra time. Listen to what they’re telling you!

What advice would you give to someone who is starting in your industry?
My advice for a PR pro just starting out is to take in every experience. While the work that you’re being handed is likely very tactical in nature, take the time to understand the strategy behind what you’re doing.

Ask questions of your superiors and go to networking events. Volunteer to actually work the events that you’re promoting to see how things are being implemented from the ground up.

Finally, public relations isn’t how it appears on Instagram. There’s a lot of work, a lot of long hours and a lot of rejection. Don’t be fooled by someone with a nice manicure sitting at a laptop in a coffee shop. Real work is actually involved.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
www.pommecommunications.com

Facebook: www.facebook.com/pommepr
Instagram: @PommePR or @ThePoodleLady (me)

Pop Quiz, Monday with Paul Faust at RingBoost

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Paul Faust

Paul Faust
Paul Faust

What is your job role?
Partner and Head of Business Development

Tell us about your company?
RingBoost focused on helping businesses grow response rates, increase exposure and get the most out of their marketing through the unique tool of memorable phone numbers. We sell and license local and toll-free vanity, easy-dial and tracking phone numbers. We also have the largest selection of numbers from exhausted area codes in the country.

We saw that phone numbers are an often-overlooked yet powerful asset to help companies obtain and retain customers. There are so many ways to use these tools, and we developed this creative niche to help businesses of all sizes deploy them in ways they hadn’t previously thought of.

What do you love most about your job?
There are two things that I love about my job that immediately come top of mind.

The first is that I get to work with so many types of business owners from sole proprietors to Fortune 100 executives, across a huge range of industries. I am exposed to and learn from the challenges and opportunities of all different sized companies, industries, markets, competitive landscapes, geographic locations, and differing growth models. I go from working with a dog walker who’s immersed in the gig economy to the giants of industry. There are endless opportunities to learn and engage and help.

The second thing that I really love about my job is the lack of imposed limits. We are bound only by our own creative thinking in how we can help business owners. Every day is an opportunity to build something new and different or to help a client build something new and different. People might look at it from the outside and think, “Oh, it’s just phone numbers,” but it’s so much more.

What motivates you to get up every day and go to work?
I never know what my day ahead will be like, which clients I’m going to talk to, which challenges I’m going to help them solve. Once we get them thinking about a custom phone number as an asset, as a tool, it’s fun to be creative to not only find the right number or numbers for their needs but also help share ideas on how to maximize it.

It’s fun to wake up into a business where there are very few people who do what you do. One thing that’s great about our business is we’ve watched the evolution of marketing, things pop up, some stick and some go. What we do is tried true and tested and doesn’t change.

We see business owners chasing the latest digital marketing fad, and the ball is constantly moving. Some fads become big trends, but most don’t fully deliver on their promise, and some even die out. But for us: phone numbers just work. Everyone knows how to use them. The rules don’t change. They will always work. There are new ways to deploy them and use them innovatively, but the fundamentals don’t change.

How do your co-workers inspire you?
We have a very diverse team that provides a level of service that others just can’t. We’ve built a team that is passionate about what they do, and each brings expertise to their specific areas of practice. I can’t work to grow the business without the operations team to service accounts better than anyone else out there. Knowing that everyone is dedicated to doing their best throughout the entire company makes it easier to go to market with confidence, and it is what makes what we do so powerful.

How do you have fun at work (team building, pranks, etc..)?
We have a team where everyone gets along. We work hard, and we also smile and laugh. We do team lunches and make sure we get to know everyone. We do our best to engage everyone to have a feeling of ownership and pride in RingBoost. We devise spot contests – like customer service ideas, product offerings, getting more reviews – we welcome everyone at all levels to suggest ideas and contribute to shaping the company.

What are some of the challenges of your job?
I never want to be standing still. We have to continually be searching for ways to grow and be different from anyone else in the market. Like every business, there are outside forces that affect us. Sometimes things are out of our control, and we have to put pressure on our suppliers and vendors to fix things. But that’s a part of any business.

For me, the real challenge is about keeping our story out there. How do we stay an integral part of the conversation when all anyone wants to talk about is digital, online, SEO, websites, and so on? Continuing to stay in the conversation and keep pushing the fact that voice matters. Calls matter. We’re not a utility; we’re a powerful marketing tool.

Only so many business owners wake up knowing they want a fantastic number. We have to keep pushing our story out there to get to the business owners who haven’t thought of it before. We need to keep finding intelligent media outlets who are willing to talk about it – to talk about the power of voice, the power of connection.

What are some lessons learned from a past project that you can share with us?
When it comes to marketing – everyone in the organization has an opinion. Getting everyone on the same page can require a lot of creativity. Sometimes we have to dig deep. What I’ve really learned is there isn’t one right answer. Sometimes you must think laterally and be inventive to find the exact combination of brand, market, geography, availability, budget, and personal preference to get to the answer that fits best for everyone.

What advice would you give to someone who is starting out in your industry?
If you’re going to get into this industry, you can’t go out alone. You need to connect and build your network. Find other experts you can work with to have access to numbers – good numbers, the kind of numbers people want — and also to be able to deliver the service. You need to get to know the phone companies and carriers, the RespOrgs, database managers, marketing experts. You need to get to know the industry inside and out and find the partners you can work with to build your business and deliver.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

www.ringboost.com
https://www.facebook.com/ringboost/
https://www.linkedin.com/company/ringboost/
https://twitter.com/RingBoost

Pop Quiz, Monday with Matt Cooper at Skillshare

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Matt Cooper

Matt Cooper
Photo credit: Matt Cooper

What is your job role?
CEO of Skillshare

Tell us about your company?
Skillshare is an online learning community for creators. With 5 million members and 20,000+ classes, we’re on a mission to connect curious, lifelong learners everywhere — and build a more creative, generous, and prosperous world.

What do you love most about your job?
Building and working with a great team. When you have a great group of people, who are aligned toward the same goals which then go out and get it done day in and day out.

What motivates you to get up every day and go to work?
Skillshare is making a very clear difference in people’s lives, and it also happens to be an amazing business. It’s really hard to find a company that can offer both a clear impact on the world and some really fun business challenges.

How do your co-workers inspire you?
We have a lot of very smart, very motivated employees that will do whatever it takes to move the company forward. I’m always inspired by the really clever approaches our team finds to solve difficult problems.

How do you have fun at work (team building, pranks, etc..)?
We have quarterly business reviews that we always pair with a team activity to get everyone out of the office together — like a mullet, business up front and party in the back. Our best activity so far, in my opinion, was our company talent show. We have some very talented people at Skillshare and a few that aren’t talented at all but make up for it with stage presence. 😉

Day to day, I’d say Slack is our primary source of entertainment. There’s nothing I love more than an employee with great Giphy game.

What are some of the challenges of your job?
The hardest issues are always the people issues, and when there are a lot of pressing business demands, it’s easy to not stay on top of some of them. We all have a lot going on personally and professionally and as the company expands the challenges of keeping the employees happy, motivated and challenged day to day to expand as well.

What are some lessons learned from a past project that you can share with us?
If I had one piece of advice for any founder or CEO, it would be to focus on the team around you. When you have a great executive team (like I do), you and the company have a lot more capacity to focus on the most impactful opportunities.

What advice would you give to someone who is starting in your industry?
You should join (or start) a startup because you love the grind, not because you want to get rich. Startups are a little like being an actor — you may end up as Tom Cruise, but statistically, you are more likely to be “Guy at Bar #3”. You should do it because you love building things and fixing problems and you love the journey more than the destination.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
www.skillshare.com
@skillshare (on Twitter and Instagram)

Pop Quiz, Monday with Warren Willey

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Warren

Warren Willey
Photo credit: Warren Willey

What is your job role?
Physician

Tell us about your company?
Help people live optimum lives!

What do you love most about your job?
The people work with and seeing people improving the quality of their lives!

What motivates you to get up every day and go to work?
My job is fun!

How do your co-workers inspire you?
Great, caring, good people.

How do you have fun at work (team building, pranks, etc..)?
Problem-solving for our patients and clients and just interacting.

What are some of the challenges of your job?
The same thing that gives the job so much joy – the people!

What are some lessons learned from a past project that you can share with us?
If you fail to plan, plan to fail. Most good projects, especially in marketing your products takes years to catch hold. Be slow, but don’t ever throw in the towel.

What advice would you give to someone who is starting in your industry?
Study a lot. Read every day. Be good to yourself so you can do the same for others.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

drwilley.com
https://www.facebook.com/DrWilleydotcom/
https://www.linkedin.com/company/drwilley-com-inc-
https://www.youtube.com/user/DrWilleydotcom

Pop Quiz, Monday with Larry Sternberg

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Larry Sternberg

Larry Sternberg
Photo credit: Larry Sternberg

What is your job role?
As a Talent Plus Fellow, I write articles, teach, consult, and deliver keynotes. I am the co-author of the book, “Managing to Make a Difference.”

Tell us about your company?
Talent Plus is an international human resources consulting firm that helps companies build talent-based organizations.

What do you love most about your job?
I love the opportunities to make a difference in people’s lives.

What motivates you to get up every day and go to work?
The previously mentioned opportunities to make a difference in people’s lives.

How do your co-workers inspire you?
My co-workers are impressively hard-working, positive individuals who genuinely care about each other and about our clients. It is a privilege to be associated with them.

How do you have fun at work (team building, pranks, etc..)?
I tell a lot of jokes.

What are some of the challenges of your job?
Leading a group of highly talented, highly motivated individuals is a special kind of challenge. It is gratifying, but it is not easy.

What are some lessons learned from a past project that you can share with us?

  1. Make sure that each person on the project is in the right fit for their strengths.
  2. Cultivate close, positive relationships among the team members.

What advice would you give to someone who is starting in your industry?
Find a company whose values you share, and find a role that is a good fit for your strengths and passions. Make sure that you know clearly how you and your company make a difference in people’s lives.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
Twitter – https://twitter.com/TalentPlusInc @TalentPlusInc

Facebook – www.facebook.com/talentplusinc @TalentPlusInc

LinkedIn Company Page http://www.linkedin.com/company/32532?trk=tyah @TalentPlusInc

Pop Quiz, Monday with Theo Lee

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Theo Lee

Theo Lee
Photo credit: Theo Lee

What is your job role?
CEO & Co-founder

Tell us about your company?
KPOP Foods is an energetic brand infusing the bold and savory flavors of Korean cuisine into products for everyone to enjoy! My co-founder, Mike Kim, and I are both Korean Americans that grew up in families that associated Korean food with family, friends, and fun. When we started KPOP Foods during our final quarter of our MBA program at UCLA Anderson, we made sure to instill this value of into our brand by focusing on inviting people to discover and enjoy Korean food and flavors in fun and engaging ways.

We launched our first product, KPOP Sauce, a Korean chili sauce based on my grandma’s recipe, in April 2017 on Kickstarter and successfully raised nearly $40k from over 1,200 backers. Later that year, we debuted on Amazon and became the #1 new selling chili sauce for three consecutive months.

In April 2018, we launched our second product, KPOP Sea Snacks, a premium roasted and all-natural seaweed snack. Then in August 2018, we closed an equity crowdfunding round on SeedInvest by raising $217,100 from over 50 investors and announced our new Head of Product, celebrity chef Chris Oh (Seoul Sausage, Hanjip, Escala, Chingu, Food Network, and Bravo TV). This past December, we launched two new sauces, KPOP XXX Sauce and KPOP Kimchi Mayo Sauce, both of which are featured in our special box called the Triple Threat Sauce Set.

You can now find all of our products on our website or on Amazon Prime. We’ll also be coming to stores near you soon.

What do you love most about your job?
This is my first time running a company as I previously worked in investment banking, specifically in the energy sector, and then was a manager of finance for an early-stage fintech startup. The best part about my job is making a customer happy through our products. It’s an incredibly rewarding feeling when you spend months developing a sauce or snack and watching people try the product for the first time and enjoy it!

Along with that, I really love learning new things. For example, when developing our first product, KPOP Sauce, I had to learn a lot about the manufacturing process and basic food science. Thankfully, we brought on a great food scientist who was terrific at explaining the basics and helping me understand the hurdles and potential solutions. I’ve also learned a lot about marketing and PR, areas that I didn’t have any experience in as a banker.

What motivates you to get up every day and go to work?
The opportunity to build a mainstream Korean food brand is really a big motivator for me. As a team, we believe we’re on the verge of making a mainstream Korean food brand that people can resonate with. The brands that we look up to are Nike, Red Bull, Sir Kensington, and other mainstream brands that built more than just products, but a culture. Working towards that mission is what gets me up every day to tackle new obstacles and overcome setbacks.

How do your co-workers inspire you?
It’s fantastic to see our coworkers learn, grow, and take ownership of their work. Better yet, learning from our co-workers is even more inspiring. For example, one of my co-workers, Cal, ended up designing an incredible email marketing campaign that led to the incredibly successful launch of the Triple Threat Sauce Set this past December. While Cal had previously been working on our emails, he really took a deep dive and spent hours working on a strategy.

Another co-worker, Hayley, initially joined our team to work in social media and marketing. A couple of months later, we needed someone to help out on managing our website, which was no small task given the new products we were launching. Hayley took the project head on and has now gone through two significant overhauls on our website.

When co-workers go above and beyond to help the company, it’s genuinely inspiring and actually motivates us to work even harder. Knowing that we can rely on our team to handle new tasks or initiatives is critical, and without our team, there is no way we would be where we are today.

How do you have fun at work (team building, pranks, etc..)?
Having fun is a big thing for our team! At the end of each quarter, we always do a team outing for Korean BBQ and then karaoke in Koreatown in Los Angeles. For the people that just finished their first quarter being with us, we have a small tradition of making him or her open a bottle of soju, or Korean liquor, by spinning the bottle to create a swirl and then hitting the bottom of it with his or her elbow. We know when it was done right because you end up hearing a little pop sound!

Given our following on social media, we also get invited to a lot of new Korean restaurants in Los Angeles looking to partner with us. We really care about our community and are all about spreading Korean food and flavors, and so we do our best to go to these new restaurants as a team to try their food.

Finally, something that the whole team really enjoys is our content shoots. We’re really focused on creating great content that is educational and fun – from photos highlighting foods with our products to long commercial-like videos. Our team tends to have a really fun time during these content shoots, thinking of new ideas for photos and short skits.

What are some of the challenges of your job?
While one of the great things about my job is learning new things, it’s also a big challenge. For example, this year, we’re really focused on expanding our distribution in grocery stores, something that as a team, we’re very new too. Thankfully, we have a group of great advisors and mentors, however, even then, distribution into grocery stores is a very difficult game. However, we’re hoping to be in a store near you soon!

What are some lessons learned from a past project that you can share with us?
Early on, after our Kickstarter campaign, we were fortunate to partner with Ballistic BBQ who ended up featuring KPOP Sauce in an incredible video recipe for a burger. He was a huge fan of Korean cuisine and loved the samples of KPOP Sauce we sent him. His video was a hit and led to a great uptick in conversions on both our website and Amazon. Based on this, we thought “ya, let’s keep this momentum and get some other influencers.” We ended up doing another partnership with a YouTuber, but this time, the experience was very different, and we could see it in the final deliverable. So while we knew influencers were great opportunities, it was also important for us to find the right influencers who actually liked and could resonate with our product.

What advice would you give to someone who is starting in your industry?
One huge piece of advice I can offer is to find a co-founder. Every day, I think about how fortunate I am to meet my co-founder, Mike Kim. And believe me, there were definitely some big ups and downs, but in the end, we both know we will always have each other’s back and are working towards the same goal. Along with that, I like to think that Mike and I are a great team as our backgrounds are so different – mine in data, finance, and strategy and Mike’s in leadership and operations.

Along with that, while I think it’s very important to be obsessive about certain things, such as aspects of your product, I am a big believer in the 80/20 rule, especially in the early stages of a startup. When your company is moving fast, it’s very hard to make everything perfect, especially because what someone else may view as perfect is different than someone else’s view. You have to really trust your team to execute and operate, allowing you to focus on more critical initiatives. With this, there will definitely be some mistakes, but mistakes are going to happen regardless. The important thing is to learn and apply your learning going forward.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Website – www.kpopfoods.com
Facebook – https://www.facebook.com/kpopfoods/
Instagram – https://www.instagram.com/kpopfoods/
Amazon – https://www.amazon.com/KPOP-Sauce-Korean-Authentic-Gochujang/dp/B075FW3TM3/ref=sr_1_2_a_it?ie=UTF8&qid=1548279167&sr=8-2&keywords=kpop%2Bsauce&th=1

Pop Quiz, Monday with Rodney Koop

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Rodney Koop

Rodney Koop
Photo credit: Rodney Koop

What is your job role?
Dreamer, which is my actual title. My job is to look ahead and keep us on course. I’m also the CEO, and I believe that the job of the CEO is to protect and maximize profit. I look for ways to maximize our industry position and intellectual property.

Tell us about your company?
The New Flat Rate is a done-for-you menu pricing system to make it easier for technicians in the electrical, heating and air conditioning or plumbing business to give customers options easily on every service call or equipment replacement opportunity.

What do you love most about your job?
Making contractors happy. Believe me, having been a struggling contractor I know the feeling of being tired and broke. We change that permanently.

What motivates you to get up every day and go to work?
Our work is exciting, our team of 15 members is excited, the industry is jumping, and our 500 clients finally have the money they always believed they could have.

How do your co-workers inspire you?
Everyone tries to find the highest and best use of their time, and we all help each other. We understand that inside each of us are seeds of greatness. We look for great ideas, great work and great growth in each other.

How do you have fun at work (team building, pranks, etc..)?
We laugh, we sing, and we meet each morning to talk about our customers and how best to help them. We dress up for Christmas and Halloween, and we dress down for Fridays. We share life experiences and dreams. We might go to a shooting range one day and a symphony another day. But caring for and appreciating each other is where it starts.

What are some of the challenges of your job?
Communicating with our prospects in a way that makes sense to them not just to me.

What are some lessons learned from a past project that you can share with us?
Anyone who has worked with developers to create software or an app knows that the challenge of meeting goals and deadlines is difficult to manage. Also, the larger your company is, the more expensive mistakes can be so we try to test heavy before we implement.

What advice would you give to someone who is starting out in your industry?
Find your niche and go to levels of expertise you didn’t even know existed. Turn off the TV, and turn on the study habits. Those who succeed do it by simply working harder, smarter and with more tenacity than those around them.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
https://thenewflatrate.com/
https://www.facebook.com/TheNewFlatRate/
https://twitter.com/thenewflatrate?lang=en

Pop Quiz, Monday with Newaz Chowdhury

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Newaz Chowdhury

Newaz Chowdhury
Photo credit: Newaz Chowdhury

What is your job role?
Digital Marketing Manager

Tell us about your company?
My company is called Powerphrase, and we specialize in web design, digital marketing & app development. We are a full-service agency.

What do you love most about your job?
Working on my own schedule. Have my own autonomy. Helping others businesses grow. Obtain knowledge of other industries.

What motivates you to get up every day and go to work?
Looking at and following inspiring entrepreneurs like Gary Vaynerchuk, Tony Robbins, etc., knowing that I’m my own boss and I can create new projects and help people. Grow my own business instead of others.

How do your co-workers inspire you?
By being positive and focused on growing.

How do you have fun at work (team building, pranks, etc..)?
We chat. We take the time to know how they’re doing with their personal lives. It can take up a good amount of time!

What are some of the challenges of your job?
Managing demanding clients, revisions to projects, accepting or turning down certain clients that we deem are a fit with us. Also, especially growing their business and meeting their demand.

What are some lessons learned from a past project that you can share with us?
Somethings that I’ve learned that some clients aren’t worth the trouble. They expect too much and free work to be done. You can tell by the attitude and how much their budget is to see if they’re worth it to work with. Things from revisions and customer service have given me some good experience. An important one is a payment. Being clear about payment is essential. When to charge them and reminding them that they have a balance that they owe you.

What advice would you give to someone who is starting in your industry?
Learn about your industry. How many competitors there are, the prices they charge, what services they offer, and how you can build upon to be better than them.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
https://powerphrase.com/

Pop Quiz, Monday with Federico Rocchi

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Federico

Federico Rocchi
Photo credit: Federico Rocchi

What is your job role?
Chairman

Tell us about your company?
London Blockchain Labs (LBL) is the EU’s largest non-profit blockchain hub. We are based at London’s leading universities (London Business School, LSE, Imperial, UCL) and are super passionate about the blockchain’s potential to drive the economy and society forward. Accordingly, our sole purpose is to drive blockchain adoption forward, which we do by providing free and high-quality education for students, while also consulting companies and doing R&D for real projects. One of the main channels we do all of this is through large events. We have our flagship coming up very soon, in March 23rd at Imperial, which is going to be an absolute value bomb. I suggest anyone visit us to be fully immersed in our leading community http://www.londonblockchainlabs.com/BIDE19

What do you love most about your job?
Definitely the community. The blockchain community is very vibrant and innovative. It’s not unusual to find people that want, and they see the blockchain as a great tool to achieve their visions. Even more importantly, LBL’s team is an excellent ecosystem per se, as it counts a little less than 60 volunteers working passionately and harmoniously to achieve LBL’s mission. Every time I remind myself about this, I got enthusiast immensely and committed to doing more.

What motivates you to get up every day and go to work?
My biggest motivator is knowing my purpose and what it will take to achieve my short, mid, and long-term goals. Every morning I wake myself up to a rigorous and fun morning routine, which pretty much gives me the energy and the focus to go through my tasks for the whole day.

How do your co-workers inspire you?
By believing in LBL’s mission and by putting energy, time, passion, and dedication, without asking for money in return. They are real idealists, exciting thinkers, and altruistic people. There are all traits that are easy to forgive, so it is definitely a source of inspiration for me.

How do you have fun at work (team building, pranks, etc..)?
We don’t have an office, so it’s hard to organise daily activities or similar stuff. However, we have a weekly general meeting where we stimulate some discussion on diverse blockchain topics always to learn more, and then we sometimes like to go out for dinner or some drinks.

What are some of the challenges of your job?
Coordination is definitely one. When you work with so many volunteers, it’s often hard to set some clearly defined responsibilities and objectives. This can easily result in stressful situations and optimal processes, definitely more easily than in a “normal” company, so we tend to be very aware of these factors and have multiple awareness checkpoints throughout the week.

What are some lessons learned from a past project that you can share with us?
People want to feel loved and want to have more responsibility. While it feels great to trust someone and give them what they want, I learnt that often people don’t really know what they actually desire. Hence, it’s always best to have an in-depth discussion to kick-off any project, aimed at disclosing any possible limitation/gap, while also strategising on how to solve them and set some clear goal, timeline, and accountability system.

What advice would you give to someone who is starting in your industry?
Be passionate and be patient.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Our website to know more and subscribe to our mailing list is: www.londonblockchainlabs.com

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