Life-Size Hologram for Speakers, Educators, and Entertainers

We’ve seen it in sci-fi movies, television series, and the music and entertainment world. Now, you’re going to see it on the lecture circuit and more!

We’ve seen it in sci-fi movies, television series, and the music and entertainment world. Now, you’re going to see it on the lecture circuit and more!

With the help of holographic telepresence pioneer ARHT Media, I now offer the opportunity for organizations worldwide to have a life-size 3D hologram of myself beamed in anywhere in the world to deliver a live presentation, interacting with the audience via monitor as if I were physically there while being in an ARHT Media studio.

In the audience location, an ARHT Media tech will set up and run the equipment conveniently for the meeting or convention planners, and given that there are many ARHT Media locations globally, travel costs are very reasonable regardless of where the meeting is located.

We can also pre-record a customized presentation for the client using the special ARHT Media equipment and send it with the technician and holographic projection equipment to the audience location, eliminating both the need for a high bandwidth connection and any logistical conflicts on my end.

My goal is to greatly exceed clients’ meeting expectations while maintaining the integrity of my in-person presentations by being interactive and customized to the specific audience and industry. Before I delve into the benefits this technology has to offer, let’s first discuss ARHT Media.

CEO Larry O’Reilly is a successful global business development executive who transformed the IMAX brand from a museum theater experience to a billion-dollar global commercial distribution channel for IMAX and Hollywood films. O’Reilly and ARHT are also impacting service industry professionals in the medical field, the government, and more. While the bar is raised every day in the world of technology, let’s think for a second about how this could impact other industries.

It’s safe to say that holographic telepresence represents an increasing Hard Trend shaping the future of the presentation and performance industries, but how does it disrupt other industries?

A Positive Disruption

Take the education field, for example. Currently, at universities, professors teach three courses a semester, with additional courses taken on by adjuncts. Holographic telepresence makes it entirely possible for a professor to teach the same course multiple times over simultaneously with a life-size hologram beamed into an overflow lecture hall, and the disrupted adjunct could go into business for themselves, beaming themselves into college classrooms around the world as needed.

Consider an industry that is always disrupted: music. As of today, streaming services offer infinite residual income per listen, with the new issue being the microscopic amount the artist receives. Therefore, artists live on the road, selling merchandise and performing constantly. How could a band or entertainer be more anticipatory in their thinking on how to deal with the struggles of today’s music industry?

Imagine a world where they could mix live performance with holographic telepresence, performing live for select dates and as a hologram for others. Some may prefer all holograms due to illness, age, or other factors, performing live from their own studio to anywhere in the world while interacting directly with the audience in real time.

Aside from alleviating the travel woes, consider the cost savings. It costs a lot to put on a performance. The artist could capitalize on this technology financially by way of making ticket sales to hologram shows less expensive, depending on the setup; merchandise could come down in cost, and they could keep more of what they deserve for writing music we all love.

Of course, much like any innovative technology, the question remains: Will it be as good?

The Experience

Being a public speaker myself, I understand that many people reading this right now may be skeptical of how this technology would be received, or think their presentation would be less visceral if it wasn’t in person. Believe me, nothing is more powerful than being somewhere in person; however, the reality is it is an impossibility to be everywhere at once, and with the growing demand for instant gratification in the world today, how does an entrepreneur offering an in-person experience stretch themselves thinner than they already are?

The answer is holographic telepresence coupled with human performance, and this is the perfect example of the facilitation of capitalizing on being human in a more time-conscious way. When a client wants me to deliver a keynote speech at an event, I now offer several options, as I mentioned above, including my regular live presentation. Being known as a technology futurist and disruptive innovation expert, I demonstrate said expertise in my actual delivery of the presentation via holographic telepresence technology.

The world is always evolving, and technological disruption has always occurred; we are just noticing it now more than ever. However, if you pay attention to the hard trends that are shaping your industry, both inside and out, you’ll start to anticipate what’s to come and capitalize on new, game-changing opportunities.

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A Life-Size Hologram is an impressive way for Daniel Burrus to deliver his keynote presentation. Please contact our office to bring Daniel’s Hologram Keynote to your next event.

Time Travel Audit: Find Success Now and in the Future

You don’t need a DeLorean for time travel. For example, you can visit remote parts of the Amazon River and meet people who live just as they did a thousand years ago, using blow guns and spears as their current technology.

You don’t need a DeLorean for time travel. For example, you can visit remote parts of the Amazon River and meet people who live just as they did a thousand years ago, using blow guns and spears as their current technology.

Even here in the U.S., you can visit Amish towns in Ohio and Pennsylvania, where people live just as they did merely a hundred years ago, getting their water from a well and using oil lanterns for light. For them, a horse and buggy is their Tesla Model X.

This same kind of time travel also occurs in business. You can time travel at organizations in your hometown that use legacy technology and antiquated techniques. These legacy systems may keep such businesses alive and well in the rapidly vanishing past, but surviving the present will become an impossible task.

Time travel is also possible between divisions within an organization. For example, the engineering department may be equipped with the latest technologies while HR is still using paper files and longhand forms. Today, you can even go from person to person and be time traveling, as some people are so past-oriented that the past is all that matters — to them, and the future is foreboding  … and therefore inferior.

Fortunately, you can also travel to the future. The individuals in your organization who buy the latest gadgets with their own money in order to experiment with and learn from them are already living in the future.

Some organizations are more future-oriented than others, even in same or related industries. For example, the manufacturing industry has moved into Industry 4.0, while its construction counterpart has been slower to adapt and change. And some leaders in every industry — Apple being the most notable — roll out products and services consumers never knew they wanted, yet find to be indispensable once they have them in hand.

This mindset is what I discuss in my best-selling book The Anticipatory Organization. By paying attention to Hard Trends that will happen, savvy organizations like Apple are able to become more anticipatory and to turn disruption and change into opportunity and advantage.

If you are ready to become an Anticipatory Leader at your organization and help lead it into the future, consider taking these three steps:

  1.   Do a time travel audit of yourself and your colleagues. Where in time do you and your colleagues live? Who is future-oriented, present-oriented, or past-oriented —  and how are those outlooks serving the company? Remember, while you can look at the past and learn from it, it should not hold you back. Your windshield is larger than your rearview mirror for a reason. To drive safely, you need to keep your eyes focused on the big picture in front of you and only occasionally look back. 
  2.   Turn past thinkers into Anticipatory Leaders. Some people in your organization may be past-oriented and dread the future — but their experience and wisdom are still incredibly valuable. You can either choose to let such people go, and lose the valuable assets they possess, or turn them into Anticipatory Leaders by placing them in roles that suit their personalities. Encourage them to enrich their perspectives by asking them what they believe is vital for the organization to keep as it moves forward in order to thrive. This question forces them to consider both the core capabilities that got the company to where it is today and the Hard Trends that are shaping the future of the industry. Overall, this approach positions your past thinkers strategically based on what they like doing and helps them become more anticipatory. 
  3.   Relate to others at their point in time. Do a time travel audit on the people you interact with. If you have a new product or service that is future-oriented, but are talking to someone who is past-oriented, leading with your future perspective will frighten him or her. You can’t force individuals into the future; you must transition them into the future. Relate to their position in the past; acknowledge why they are comforted by where they are, the technologies they use, and the principles they’re working under. Help them understand the Hard Trends that are the undeniable truths about the future, and in this way walk them slowly into that future instead of trying to shove them into it. Remember that many people are naturally timid about stepping out of their comfort zone, so be careful not to place blame. You’ll be more likely to succeed if you can help them see that change is the only constant and that we all must adapt in order to thrive.

The Future Is Yours

Years ago, it was possible to have a past or present mindset and still do quite well, because the pace of change was relatively slow. But now, technology is moving at the speed of light, transforming everything we’ve come to know. As an Anticipatory Leader, you must migrate your people and your organization to become anticipatory as well. Remember, time doesn’t move in reverse; it is always moving forward. Help everyone in your organization to see the future, embrace it, and thrive in it to ensure long-term success.

Think about the actions you can take today to personally or professionally move toward the future. Read more about performing Time Travel Audits to Elevate Communications in my latest book The Anticipatory Organization