Pop Quiz, Monday with Ngan Ton

Ngan Ton

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Ngan Ton (pronounced “nang tuhn”)

What is your job role?
Founder

Tell us about your company?
We help companies connect with their audience through content, whether it’s through blogs and whitepapers or more comprehensive marketing strategies.

What do you love most about your job?
The Big Bold has allowed me to combine two of my loves into a single job:

  • I’ve been enamored of startups since 2012. Now, I get to help more than one at a time grow and still manage
    a work-life balance (no more 60+ hour work weeks!).
  • I’ve played grammar police my whole life, but now I actually get paid to do it as an adult.

What motivates you to get up every day and go to work?
I won’t get cheesy here and say it’s because I love everything I do—work is work after all—but I do it every day because I’m good at what I do and that’s what I get paid for. Money motivates me, and it’s a nice addition that I like my job.

How do your co-workers inspire you?
My contractors inspire me because they grind. Finding work as a freelancer is hard—you never know where the next paycheck is coming from. To retain their freedom, they have to work twice as hard to find gigs. That inspires the heck out of me.

How do you have fun at work (team building, pranks, etc..)?
My contractors have taken on the digital nomad lifestyle, so we all work at different hours of the day in various locations around the globe. Personally, I have two cats in my office, so they keep the fun to a minimum.

What are some of the challenges of your job?
The challenging part is onboarding clients. This is a critical stage where I need to align their expectations with a detailed plan. Screw up here, and we’ll have trouble at every stage of the relationship.

What are some lessons learned from a past project that you can share with us?
I’m not rich enough to be nice.

I took on a client who was an old friend. The project, done in full, is a big bill. Considering our relationship, I helped him strip it down, and that nearly halved the bill (on top of a very generous friends and family discount). Unfortunately, the end result was ultimately half of what he wanted even with countless add-ons I never charged for. We both parted unhappily.

What advice would you give to someone who is starting in your industry?
Get more experience by working full-time. This helps you understand the business structure and pain points of your future clients inside and out.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:
thebigbold.com

Author: Ricky Singh, MBA

Editor of The Startup Growth.

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