Pop Quiz, Monday with Marco Shalma

Marco Shalma

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Marco Shalma

Marco Shalma
Photo credit: Marco Shalma

What is your job role?
Founder/Executive Producer

Tell us about your company?
Round Seven is the leading creative agency in The Bronx. We specialize in loud and clear launch campaigns.

What do you love most about your job?
The fact that we get to experiment with new ideas on how to make our projects and clients stay ahead of the competition

What motivates you to get up every day and go to work?
Knowing that I am a trendsetter in my field, and I get to determine what I work on, and whom I work with.

How do your co-workers inspire you?
Oh, in so many ways. Mostly our team was built on its ability to adapt fast to changes. However, even so, I am amazed daily on how they are so creatively flexible in confronting challenges.

How do you have fun at work (team building, pranks, etc..)?
At least a few times a month, I will cancel the work day, and we all go for lunch, a movie, a gallery. Inspiration is essential in our business, and these are creative adrenaline shots.

What are some of the challenges of your job?
I would have to say 1. finding the right team and training takes a long time. Don’t get me wrong – totally worth it and even essential, but challenging. 2. Being ahead of the curve doesn’t come with much negotiation, especially with the larger, more rigidly structured companies/corporates. However, we’re result-oriented, so there, that.

What are some lessons learned from a past project that you can share with us?

  1. Take time working on the strategy, be clear about it to the team, and make sure to mark the if/then opportunities
  2. Focus, focus, focus. Eliminate the outside noise

What advice would you give to someone who is starting in your industry?
Don’t!
I am kidding.
My advice would be to define their voice, rather than try and be a Walmart of ideas and tactics. The world is going niche, be the best at that one thing. Remember, you have to make mistakes to learn so, embrace it.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

www.roundseven.com
@round7even

Author: Ricky Singh, MBA

Editor of The Startup Growth.

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