Pop Quiz, Monday with Katie Thompson

Katie Lingo is a freelance writing and proofreading service for SMEs, marketing agencies and students.

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Katie Thompson

Katie Thompson
Photo credit: Katie Thompson

What is your job role?
Founder – Katie Lingo

Tell us about your company?
Katie Lingo is a freelance writing and proofreading service for SMEs, marketing agencies and students.

What do you love most about your job?
I love the diversity of it – one day I could be writing about technology, the next about health and beauty. No two assignments are the same!

What motivates you to get up every day and go to work?
Producing the best content I possibly can and making my clients happy. Meeting deadlines on time!

How do your co-workers inspire you?
They are so meticulous in everything they do and are always keen to learn something new.

How do you have fun at work (team building, pranks, etc..)?
My idea of fun sees how much of a reaction I can generate with the playlist I choose for that day. Music really stirs up emotions!

What are some of the challenges of your job?
Sometimes I have very strict keywords which don’t always fit the flow of the sentence. It’s about striking a balance between meeting the brief and ensuring your copy makes sense.

What are some lessons learned from a past project that you can share with us?
I think trust is so important. Unfortunately, when I was starting out, I was burned a couple of times. One client took months to pay me and told me my bank was “rejecting payments,” while another disappeared without paying me whatsoever. I learned that everything should be formal and in writing – if you don’t know somebody, you can’t always take their word for it. Look at their background; ask somebody who has worked with them before; look how well-known they are in the industry. There could be a red flag that you might be missing.

What advice would you give to someone who is starting in your industry?
Don’t undervalue yourself. People who don’t appreciate the value of high-quality content will try and negotiate downwards too far lower than you’d be happy to accept. If this is the case, move on. You will always find better, more professional clients who appreciate you for the value you bring.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:



Author: Ricky Singh, MBA

Editor of The Startup Growth.

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