Pop Quiz, Monday with Jake W. Jones, Founder/CEO at Talentsy

The Pop Quiz, Monday is a fun little exam that we love to give to savvy business owners. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you can not learn in a classroom. We want to thank our entrepreneur for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?
Jake W. Jones

What is your job role?

Tell us about your company?
Talentsy is a Creator Services Company for YouTubers of all shapes and sizes. We serve digital creators that have 0 subscribers and are just starting out, as well as full-blown influencers with millions of followers online.

What do you love most about your job?
What I love the most about my job as the CEO of this company is that it literally does not feel like a job. We do what we do to help the creators of tomorrow gain an edge while trying to find their niche in a crowded digital environment.

What motivates you to get up everyday and go to work?
Doing the will of God and setting an example in today’s day in age that there are still good people out there with integrity. We at Talentsy strive to be a beacon of light in an industry that is full of bad apples and corporate businessmen. Talentsy was built by Creators, for Creators and we plan on keeping it that way. So many companies cave at the first sight of a dollar sign, but not us. We have done $8M in revenue in the last 8 months, and we are 16-months old and raised zero startup capital. I give all of my glory and credit to God.

How do your co-workers inspire you?
They are all my family. The level of trust we put in one another really redefines “having each other’s back”. We continue to set the bar high, and because of that, struggle to hire new staff. However, those that make the cut are absolutely treated one another like family. This really inspires me, being at the helm of our corporation.

How do you have fun at work (team building, pranks, etc..)?
We’re all huge gamers. Our staff like to kick back on Fortnite, and some old MMORPGs like RuneScape from time to time. It’s funny, but keeps us sane! Being 22 and having dropped out from my college course at 16 in the UK, I see myself as lucky because I escaped a cookie cutter system that drains people’s joy. We stay young and have lots of fun in our spare time.

What are some of the challenges of your job?
Delegating corporate responsibilities. I struggle with this because we just do not settle for average, good, or even great staff. We have had to make hard decisions in dismissing employees that, in normal world scenarios, were great. But we only settle for exceptional. It is always “launch day” at Talentsy.

What are some lessons learned from a past project that you can share with us?
95% of the rubbish you see on social media regarding entrepreneurs, niches, money, and business is all trash. The reality of building a company comes with extreme hardship, and I honestly have no idea how people would get through it without the grace of God by your side. We live in a tough world that is, in my eyes, one big rat race. It is so hard to not only separate yourself from that but to separate yourself from that AND then go on to succeed wildly… It isn’t easy and there were many times we all felt like giving up, but then we remember why we started. It is a daily struggle, and you need to sever yourself from external influences and platforms brainwashing you with garbage.

What advice would you give to some one who is starting out in your industry?
Do something new. Solve a problem. People mistake having a website and social media pages up and running as a company. Get a tangible plan in place, figure out your margins early on, and relentlessly chip away each and every day at adding revenue to the company. Once you establish the revenue stream, do not be disheartened when you as the founder is still eating ramen a year into the project. Your company will die if you put yourself first, or if you let wishful thinking intervene in rational decision making.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:


Author: Ricky Singh, MBA

Editor of The Startup Growth.

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