Pop Quiz, Monday with Julio G. Martinez-Clark, CEO at bioaccess™


The Pop Quiz, Monday is a fun little exam that we love to give to savvy business people. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you cannot learn in a classroom. We want to thank our interviewee for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?

Julio G. Martinez-Clark

What is your job role?

I am the CEO of bioaccess.™

Tell us about your company?

bioaccess.™ is a US-based contract research organization (CRO), regulatory, and market access consulting company that delivers a full spectrum of offerings from bench to commercialization so that foreign medical device companies can have long-term success in Colombia and the rest of Latin America.

What do you love most about your job?

The fact that I can be of service all the time. Thanks to my job, my clients can realize their dreams in Latin America.

What motivates you to get up every day and go to work?

I am providing a service that no other company in the US is providing, and I am bringing to Colombia — my home country — a medical innovation that hospitals haven’t seen before.

How do your co-workers inspire you?

My co-workers inspire me to work harder and to seek more opportunities to grow my company so that they can enjoy better work conditions, higher incomes, and a better life.

How do you have fun at work (team building, pranks, etc..)?

Our company is distributed. We are all in different locations. We are all good friends, and we try to always be in sync with our lives. We see each other frequently and have nice meals together.

What are some of the challenges of your job?

Language barriers, cultural differences, and different ways to do business are the biggest challenges. Our clients are not familiarized with the Latin American region and its particularities. My company is the buffer that allows them to reach their goals in the region.

What are some lessons learned from a past project that you can share with us?

1. Even though Latin America is really close to the US, selling a medical device in the region can be challenging (even after having a local distributor). Generally, speaking, medical device distributors in Latin America do not generate demand for the products they sell.

2. Choosing a medical device distributor in the region is not an easy thing. US companies must thoroughly vet their potential distributors by conducting due diligence on them.

What advice would you give to someone who is starting out in your industry?

The medical device industry is truly an exciting one. Even Apple and Google are now considered medical device companies. My advice would be to get a solid bioengineering foundation and somehow get involved with the development of medical technologies in the startup community.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:


Author: Ricky Singh, MBA

Editor of The Startup Growth.

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