Pop Quiz, Monday with Dave Graham, Managing Director and Executive Producer at Crossfire Agency


The Pop Quiz, Monday is a fun little exam that we love to give to savvy business people. The examination is not a surprise after all since the interviewee already knew about the questions in advance. However, we can always pretend and have fun with the scenario of a young entrepreneur sitting in class nervously biting on their pencil. They are ready to take a pop quiz on a chapter that they were supposed to read the night before. Instead, they played Metroid all night on their SNES (Oops, this was me in high school). The real purpose of the pop quiz is that this is a fun way to introduce business tips from real-world experiences that you cannot learn in a classroom. We want to thank our interviewee for being a good sport and volunteering their time to answer a few questions to help our community grow from their knowledge.

I want to introduce you to our guest today who will be taking our Pop Quiz Monday.

Can you please tell everyone your name?

Dave Graham

What is your job role?

Managing Director and Executive Producer at Crossfire Agency

Tell us about your company?

Crossfire is a small, family run, independent creative agency, specialising in film, photography, and design. We have offices in London, Luxembourg, and Switzerland.

What do you love most about your job?

Every day is different, and every day is an adventure. It has enabled me to see the world, be creative and meet people from all walks of life. Most of all, it doesn’t feel like a job, it feels like a hobby, and I am forever grateful for that.

What motivates you to get up every day and go to work?

Because I love my job, its fun and I’m in control of my destiny. It is hard work and at times stressful, but running your own business, for me, is the most satisfying way to live and the most inspiring for my kids, who I am lucky to see lots of.

How do your co-workers inspire you?

Their passion, creativity, and talent always inspires me. They are truly dedicated to their work and that is fantastic to see. In my mind that comes with working in a creative industry.

How do you have fun at work (team building, pranks, etc..)?

The projects we work on take us all over the world to places we would never normally venture to. Working in the creative world is fun full stop.

What are some of the challenges of your job?

Competition is increasing in London. Budgets are coming down, and not all clients understand the value of good creative content. So we have to keep on our toes and box clever. We are doing that by expanding our business to other countries, using our success and contacts in London as our calling card to the rest of the world. Luxembourg has worked because of that, and I expect the same from Switzerland.

What are some lessons learned from a past project that you can share with us?
Not from a specific project but more general lessons I’ve learned are to trust people, let them do their thing, you hired them for a reason to make the most of their skillset by giving them freedom. That’s how you get the best out of people, especially in a creative world.

What advice would you give to someone who is starting in your industry?

Listen to what people tell you, listen to their stories of days gone by, but be yourself, be individual, let your passion, commitment and creativity shine through. This is your time. Be patient and persevere, never give up. When you’re starting out you will most likely be working for someone, make sure you’re indispensable to them, and you’ll quickly move up the ranks.

Thank you for taking our pop quiz today. You get an A+ for effort. You can learn more about our interviewee and their business by visiting them on the web:

Web: www.crossfireagency.com
Twitter: @crossfiretv
Instagram: wearecrossfire

Author: Ricky Singh, MBA

Editor of The Startup Growth.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.